SEO · WEB · AUTOMATION · DATA

I build the systems behind measurable growth.

Senior SEO specialist, full-stack web developer, and automation engineer with 15+ years building growth systems, cloud applications, data pipelines, and durable digital operations.

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15+ YEARS / BUILT FOR THE WEBPortrait of Vince Leyson
15+Years in digital
94+Live WordPress sites
28Production workflows
3,132Directory records

What I do

Strategy, engineering, and automation—working as one.

01

Search Strategy & Growth

Technical and local SEO, AEO/GEO, content systems, migrations, schema, internal linking, CRO, and implementation across complex websites.

02

Web & Product Engineering

WordPress plugins, WooCommerce, REST integrations, Astro, Next.js, React, Cloudflare, Supabase, responsive interfaces, and headless platforms.

03

Automation & AI Systems

n8n workflows, autonomous agent platforms, MCP tools, CRM pipelines, publishing operations, monitoring, and human-in-the-loop approval systems.

04

Data Platforms & Digital Operations

DataForSEO and Firecrawl pipelines, national directories, GSC/GA4 dashboards, Mailchimp and Gravity Forms operations, reporting, and recurring QA.

Selected systems

Work that removes friction and compounds value.

01

Autonomous AI Agent Platform

Built a self-hosted multi-user operations platform with Next.js, authentication, DigitalOcean, Nginx, Cloudflare, scheduled agents, Slack routing, and feedback loops.

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02

National Directory & Data Pipeline

Built a 3,132-record, 50-state directory pipeline using DataForSEO, Firecrawl, structured extraction, Astro, Cloudflare Workers, D1, dynamic sitemaps, and schema.

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03

WordPress Growth Systems at Scale

Managed and extended systems across 94+ live sites with custom plugins, ACF, WooCommerce, REST integrations, technical SEO, forms, redirects, and launch QA.

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04

Local SEO, CRM & Reporting Automation

Developed GBP publishing tools, Mailchimp and Gravity Forms workflows, GSC/GA4 reporting, client dashboards, approval gates, recurring monitoring, and verified delivery.

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“Good systems make quality repeatable.”

I work where search strategy, web development, and operations overlap. That means I can find the technical problem, build the fix, and design the workflow that keeps it solved.

My background spans software engineering, technical and local SEO, WordPress development, cloud applications, data pipelines, CRM operations, AI agents, reporting, and team leadership. I focus on systems that are useful, measurable, and built to last.

Screaming FrogAhrefsn8nPythonWordPressSupabaseGSCGA4Playwright

Experience

Built across every layer of the digital stack.

2025 — Present

FreelanceSEO & Automation Engineer

Building SEO systems, WordPress solutions, cloud applications, AI-agent workflows, data pipelines, Python tooling, and reporting infrastructure for remote clients.

2021 — 2025

Power Digital MarketingSenior SEO Specialist

Owned long-term SEO strategy, technical implementation, content systems, structured data, AI-search readiness, and cross-functional delivery across multiple client sites.

2013 — 2021

Be Always MarketingWeb Developer & SEO Specialist

Created 100+ website projects and delivered local search results for businesses across travel, HVAC, beauty, fencing, and other service industries.

2009 — 2012

Apex Page ResultsSenior SEO & Web Development Lead

Led SEO teams, handled development and on-page/off-page requirements, ranked multiple website projects, and helped grow the client base.

2007 — 2009

Adelphi Service CorporationSoftware Programmer

Designed and delivered lending and payroll systems—an early foundation for the systems thinking that still shapes my work.

Start a conversation

Have a difficult digital problem? Let’s solve it.

vince.leyson@gmail.com ↗
Email
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